When Ernie Rivera and his team turned to us, the candidate for U.S. Senate in Florida was polling at 0% and running against a powerhouse, incumbent Sen. Marco Rubio, and another well-heeled outsider candidate who had invested nearly $3-million dollars of his own money into the race.
Within 24 hours of engagement, The Publicity Agency team launched an intensive print media driven campaign, focusing exclusively on online and traditional earned media. The hard work and intensity paid off: Mr. Rivera received more publicity in four weeks than he had received in the previous 8 months! Mr. Rivera was one of the original candidates in a race that saw a shakeup after Sen. Rubio returned to the race following an unsuccessful run for U.S. President.
After we were retained by the campaign, we received interest from The Associated Press, New Yorker magazine, Miami Herald and landed stories in the Orlando Sentinel, Palm Beach Post, Gainsville Sun and many more.
August 18, 2016: Palm Beach Post, Ernie Rivera – Know Your Candidates
August 18, 2016: Orlando Sentinel, U.S. Senate – Ernie Rivera
August 17, 2016: FlaglerLive.com, Undone in White House Bid at Trump’s Hands, Rubio Retreats to Battle Beruff
August 16, 2016: Sun Sentinel (Fort Lauderdale), Marco Rubio ignores Republican primary challenger Carlos Beruff
August 16, 2016: Gainsville Sun, Back on the campaign trail, Rubio fights for political life
August 1, 2016: MENAFN, Florida GOP U.S. Senate candidate Ernie Rivera slams Marco Rubio with new ‘crickets’ campaign ad
July 15, 2016: University Chronicle, Florida Republican U.S. Senate candidate Ernie Rivera on Donald Trump’s selection of Gov. Mike Pence for V.P.