PR Firm – The Publicity Agency

The Profiling Project – Seth Rich Murder

Media Contacts

Adam Farragut

Phone: (888) 399-5534 x7778


Glenn Selig

Phone: (888) 399-5534 x7777


The Profiling Project

Arlington, Virginia – Location: UNDISCLOSED
-Independent and non-partisan

Profiling Project LogoFunded by lobbyist/lawyer Jack Burkman, founder of the firm Burkman & Assoc., “The Profiling Project” is an autonomous and independent unit investigating the murder of DNC staffer Seth Rich. The Profiling Project is in separate office space by design. Its creation as an independent unit was announced on March 23, 2017 at a news conference in the neighborhood where Seth Rich lived and was murdered, and in front of a billboard erected by Mr. Burkman as part of his ongoing commitment to Seth’s parents and to the community to investigate what happened to Mr. Rich.

The Profiling Project is led by Kevin Doherty and Jennifer Rohrer, Ph.D. (Please see team bios.) The Profiling Project is being staffed by The Student Association for Forensic Psychology (SAFP) at George Washington University. It is a student organization comprised of graduate students pursuing a Master’s in Forensic Psychology.

Team Bios

Statement from The Profiling Project

Our hearts go out to the family of Seth Rich, whose murderer is still at large. We hope that by assembling this wholly volunteer, non-partisan team of objective forensic-psychology graduate students, psychologists and former federal/local law enforcement officers/agents, that we may be able to provide beneficial additional tools, resources and analysis in the murder of Seth.

We understand law enforcement is still vigorously pursuing the criminal investigation into the murder with the fullest of scope, effort and attention. We also understand that as with many cold-case murders, the assistance of the public is a valuable asset to law enforcement agencies, as it is often the public who provides a crucial piece of information well after the initial investigation.

By using various psychological tools and techniques like geographical profiling, victimology and investigative psychology, we hope to provide significant, actionable information and insight that may assist in the arrest and prosecution of Seth’s murderer and give closure to his family.





Press Releases

5/16/2017 D.C. lobbyist Jack Burkman calls on private investigator to release emails P.I. says connect slain DNC staffer to WikiLeaks3/30/2017 Investigating the murder of Seth Rich: Work begins at the independent, non- partisan ‘The Profiling Project’

Photos from 3/23/2017 News Conference

Related: Seth Rich Murder Website

Who Killed Seth?

Related: About Jack Burkman

Electronic Press Kit

Frequently Asked Questions (FAQ)

Question: Jack Burkman has donated the space and the supplies. Does that mean he is in charge of this effort?
Answer: No. And it’s by design, The Profiling Project will operate independently from Mr. Burkman. Mr. Burkman and his law firm/lobby firm will continue to advocate and work toward to solving this murder. The investigations that The Profiling Project do are in addition and separate from any efforts by Mr. Burkman and his lobby/law firm.

Question: Jack Burkman has talked about doing a re-enactment of the murder scene. Is that still the case?
Answer: Yes, but that effort will be separate from The Profiling Project. The Profiling Project will focus its investigative techniques on the areas they know best. Anything learned from the re-enactment will be shared with The Profiling Project team members if they request it.

Question: Can you be more clear on the structure?
Answer: Sure. Just like the Department of Justice is under the executive branch of The White House, and the FBI is under DOJ, they operate independently of The White House. Jack Burkman is providing everything The Profiling Project needs to succeed. But The Profiling Project operates independently of Jack Burkman and his law firm/lobby firm. Two stellar, highly credentialed, independent and capable volunteer executives oversee the work being done by The Profiling Project with the ultimate goal of solving and/or developing a profile of who murdered Seth Rich.

Question: Is the Rich family involved in The Profiling Project? I know the family has made public appearances with Mr. Burkman…
Answer: The Profiling Project operates independently of everyone, including the Rich family. The Profiling Project team looks forward to working with the family and having their cooperation with the hope of solving this crime for them and the entire D.C. community. Mr. Burkman informed the family of his plans to fund this effort and briefed them following the news conference.

Question: Is this part of a D.C. police investigation?
Answer: The Profiling Project is a totally private, autonomous investigative effort created and now working toward developing a profile and identifying other clues that may be helpful toward the goal of arresting the person or persons responsible. Members of The Profiling Project may re-interview some of the same people talked to by police when the murder occurred over the summer.

Question: Why won’t you give the office address of The Profiling Project?
Answer: It’s in abundance of safety that we are not publicizing the address, beyond saying it’s in Arlington. It’s not a closely guarded secret, but given what has happened, a little extra layer of caution is not a bad thing.

Media Coverage

March 23, 2017, WJLA-TV (Washington), New Private Investigation into the murder of DNC staffer Seth Rich

March 23, 2017, DCist, GOP Lobbyist Now Opening ‘War Room’ Dedicated To Solving Seth Rich Murder

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